From Istanbul, to your audience.

Clear ideas.
Strong presence.
Lasting impact.

We connect strategy, creativity and technology to help businesses reach their customers, build trust and turn interest into opportunities for growth.

Explore CROMBA Editorial Explore our framework

Our frameworkSIX ENGINES. ONE SYSTEM.

Calibrate

Understand the landscape. Set the direction.

Understand the market and audience. Define where to begin.

CROMBA Editorial

Private beta

Long-form content.
Moments worth sharing.

Suggested clips. Editorial angles. Draft headlines.
The editor makes the call.

The CROMBA Editorial character, with eyes set inside quotation marks

Meet the product

CROMBA Editorial analyzes long interviews and conversations to suggest clips, timestamps, editorial angles and draft headlines. It gives editorial teams a clearer starting point while keeping the final decision in human hands.

From episode to idea

Analyze an episode to identify topics and moments worth a closer look.

Ready for editorial review

Clip timestamps, a summary, an editorial angle and suggested headlines help the team make its selection.

Your team makes the call

Editors review each suggestion in context and choose what moves into editing and publication.

We are testing the product within our editorial workflow and refining it through real use and human review. Public access is not yet available.

2016Where our story began

IstanbulOur home base

One teamMany perspectives and cultures

Partnerships we value

CONNECTED EXPERTISE

Connected expertise for your business.

STRATEGY & CONSULTING

A clear direction before the first step.

We study your market, customers and competitors to define your positioning, opportunities and priorities, connecting business goals to a clear marketing plan and measurable outcomes.

Market & audience researchCompetitor analysisBrand positioningPlanning & performance metrics

THE CROMBA FRAMEWORK

The CROMBA framework.
Turning ideas into impact.

Our approach

Six connected engines guide our work, from understanding your business and audience to improving performance and extending your reach. We adapt the approach to the needs and stage of each project.

C / CALIBRATE

Understand the landscape. Set the direction.

We examine the market, audience and competitors, then review your business and goals to establish a clear starting point before investing in execution.

What it brings to your business

A clear diagnosis, focused priorities and measurable goals.

From insight to reach. From improvement to growth.Discuss the framework for your business

About CROMBA

Different ideas.
Woven together.

CROMBA began as a remote team in 2016. With each project, our experience grew and our relationships deepened. In mid-2022, a new chapter began with an office and a team in Istanbul.

Today, we bring different skills and perspectives together to understand our clients and connect strategy, content and technology with their business goals and growth priorities.

2016Our remote beginnings

2022A team and home in Istanbul

CROMBA INSIGHTS